O
Onur Öztürk
Team CommunicationMarketingHRProject ManagementFinanceEcommerceMarketing AutomationCRMCustomer SupportLMSAccounting
Articles by Onur Öztürk
- Aug 17, 2026Project management's week was agent plumbing: MCP surfaces and autonomous triggers replaced net-new features.
- Aug 17, 2026AI assistants stopped competing on models this week and started competing on plugin formats and who controls the run.
- Aug 17, 2026Marketing tools became agent-callable over MCP this week, then built a second scoreboard for AI-platform visibility.
- Aug 17, 2026Ecommerce platforms spend the week absorbing third-party accounts into the admin while AI moves from answering to writing records.
- Aug 17, 2026CRM's real shipping is a two-product core; the sector's big names publish blog posts, not releases.
- Aug 17, 2026HR AI crossed from reviewing what candidates submit into running the live conversation itself.
- Aug 17, 2026Support's AI agents shift from runtime to authoring — copilots draft and test them, billing meters them.
- Aug 17, 2026AI agents hardened into billable infrastructure this week, while carriers moved from selling minutes to selling trust.
- Aug 17, 2026AI moves from feature to authoring engine, with LifterLMS reshaping an LMS to be driven by agents.
- Aug 17, 2026Only three products sparked, but all three pushed judgment onto software at the moment work arrives.
- Aug 17, 2026Marketing automation's summer is about becoming agent-operable: MCP and Claude connectors landed almost everywhere.
- Aug 10, 2026AI assistants spent the week building the governance layer around agents they already shipped.
- Aug 10, 2026Ecommerce tooling turns agent-addressable as fulfillment vendors ship MCP servers and AI assistants.
- Aug 10, 2026Marketing automation's build surface fills up with agents, private MCP, and journeys that read outside state.
- Aug 10, 2026CRMs spent the week exposing their records to AI agents while one player bet on consolidation instead.
- Aug 10, 2026Project tools stopped competing to be the agent and started competing to be the system agents write into.
- Aug 10, 2026AI in education crossed from teachers to students this week as Classroom's age gate came down.
- Aug 10, 2026Customer-support tools moved AI from assistant to operator this week, and started metering it.
- Aug 10, 2026Communication tools made AI the operating layer and metered it, while channels and voice trust consolidated.
- Aug 10, 2026Marketing tools spent the week making their data reachable from AI assistants and answerable to revenue.
- Aug 10, 2026HR AI moves from describing candidates to judging them, with the scoring rubric handed to the customer.
- Aug 10, 2026Finance software crossed from reporting money to acting on it, as agents moved into the ledger.
- Aug 8, 2026Usermaven, OpenRouter and Comet built the proof layer — grade the agent, distrust the number
- Aug 6, 2026Greenhouse buys an AI lab, Windsurf ships Devin — the capability is procured, not built
- Aug 3, 2026Communication-messaging is rebuilding around agents that operate the channel, with MCP as the connective tissue.
- Aug 3, 2026Ecommerce goes agent-native: ShipHero, Shopify, and a wave of MCP surfaces reshape who drives the store
- Aug 3, 2026Copilot and AWS turn agents on the data and tooling layer while Gemini widens into robotics and the browser
- Aug 3, 2026Support tools stop deflecting and start acting: agents gain skills, MCP reach, revenue context and a voice line
- Aug 3, 2026AI turns author: Newsela and iSpring generate the lesson, while Blockly and DSpace ship structural resets
- Aug 3, 2026Marketing tools race to become the data layer AI assistants query: MCP, AI-visibility, and paid-ads reporting landed