OttoKit
OttoKit keeps widening its WordPress trigger surface one plugin at a time
Comparison · Mkt Auto
AcyMailing vs Formaloo
A side-by-side editorial comparison of AcyMailing and Formaloo — release velocity, themes, recent moves, and the top alternatives to consider.
AcyMailing vs Formaloo: at a glance
What is AcyMailing?
AcyMailing spent 11.0 on a security rewrite and is now paying down the regressions.
Patch releases arriving every few days since the 11.0.0 major. The 11.0.x line is dominated by fixes to what the rewrite disturbed — automation conditions, campaign send settings, custom field handling, add-on integrations — with small improvements alongside, such as REST API errors when a campaign targets disallowed lists and faster module insertion in emails.
What is Formaloo?
Formaloo is turning its form builder into something you describe rather than configure.
Formaloo runs a monthly release train, and the last few cycles moved it from a form builder to a workspace platform: portals with domain-restricted signup, workspace-level Themes, teams, timezone-consistent records, and voting on Kanban and Gallery boards. July's Magic Logic release is the turn — form logic, previously a rule system learned field ID by field ID, can now be generated from a plain-English description and reviewed as readable rules before it applies. The two cycles since are smaller: ranking and slider fields, Unsplash in the image picker, per-page covers.
AcyMailing vs Formaloo: editorial side-by-side
AcyMailing
5.0MKT AUTO
AcyMailing spent 11.0 on a security rewrite and is now paying down the regressions.
◆ Current state
Patch releases arriving every few days since the 11.0.0 major. The 11.0.x line is dominated by fixes to what the rewrite disturbed — automation conditions, campaign send settings, custom field handling, add-on integrations — with small improvements alongside, such as REST API errors when a campaign targets disallowed lists and faster module insertion in emails.
◆ Where it's heading
The arc is consolidation, not expansion. 11.0.0 reworked the codebase for security and added GDPR-aware pixel tracking; 10.11.1 before it patched a SQL injection. Since then the work has been stabilizing that base, and the attachment fix in 11.0.3 even asks administrators to re-upload files or correct permissions.
◆ Prediction
Expect continued 11.0.x patches closing regressions from the rewrite before any new feature work resumes.
Formaloo
6.3MKT AUTO
Formaloo is turning its form builder into something you describe rather than configure.
◆ Current state
Formaloo runs a monthly release train, and the last few cycles moved it from a form builder to a workspace platform: portals with domain-restricted signup, workspace-level Themes, teams, timezone-consistent records, and voting on Kanban and Gallery boards. July's Magic Logic release is the turn — form logic, previously a rule system learned field ID by field ID, can now be generated from a plain-English description and reviewed as readable rules before it applies. The two cycles since are smaller: ranking and slider fields, Unsplash in the image picker, per-page covers.
◆ Where it's heading
Two threads are converging. The platform thread keeps replacing per-object configuration with workspace-level systems — Themes, timezone, teams, cleanup — so an admin sets something once and every form inherits it. The AI thread is aimed squarely at the setup cost of that system, and Magic Logic's design (generate, list every rule in plain text, then apply) suggests Formaloo wants AI authoring configuration rather than running at response time.
◆ Prediction
Expect the Magic Logic pattern — describe, preview as readable rules, apply in one click — to spread to the other configuration surfaces these release notes keep calling time sinks: themes, portal access rules, and data block setup.
Alternatives to AcyMailing and Formaloo
Other Mkt Auto products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either AcyMailing or Formaloo.
Craft CMS
Craft 6's alphas keep converting the plugin API, one removal at a time
Joomla
Two security releases ship the same day, and 6.2 finally clears alpha
Buttondown
Buttondown ships almost daily, and most of it is someone else's bug report closed.
Flodesk
Flodesk just moved its analytics out of the dashboard and into Claude and ChatGPT.
Formidable Forms
Formidable widens MCP compatibility and locks down signature files
See all AcyMailing alternatives → · See all Formaloo alternatives →
Recent activity from AcyMailing and Formaloo
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 8d agoAcyMailingREST API error messages and faster module insertion
- 13d agoAcyMailingAutomation and multilingual campaign fixes
- 13d agoFormalooRanking fields to allow users submit priorities
- 14d agoAcyMailingConsent shown in form preview; translation file restored
- 20d agoAcyMailingGDPR pixel-tracking option and a full security rework
- 21d agoFormalooUnsplash, per-page covers, and a cleaner dashboard.
- 1mo agoFormalooMagic Logic generates form rules from a plain-English description ⚡
- 1mo agoAcyMailingSQL injection vulnerability patched
- 1mo agoAcyMailingOptional IP collection and configurable statistics delay
- 2mo agoFormalooPortal signup adds domain rules and magic-link registration
- 3mo agoFormalooLet your team vote on what matters
- 3mo agoFormalooWorkspace Themes replace per-form design configuration
Frequently asked questions
What is the difference between AcyMailing and Formaloo?
They serve adjacent needs but don't currently overlap on shipped themes. Formaloo is currently shipping more aggressively (velocity 6.3 vs 5.0), with 0 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is AcyMailing better than Formaloo?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Formaloo is currently shipping more aggressively (velocity 6.3 vs 5.0), with 0 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Mkt Auto products to evaluate alongside.
What are the best alternatives to AcyMailing?
Top AcyMailing alternatives in Mkt Auto are ranked by recent ship velocity. Browse the "AcyMailing alternatives" section above for the current picks, or visit /alternatives/acymailing for the full list with editorial commentary on each.
What are the best alternatives to Formaloo?
Top Formaloo alternatives in Mkt Auto are ranked by recent ship velocity. Browse the "Formaloo alternatives" section above for the current picks, or visit /alternatives/formaloo for the full list with editorial commentary on each.