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Comparison · Analytics
AgencyAnalytics vs Umami
A side-by-side editorial comparison of AgencyAnalytics and Umami — release velocity, themes, recent moves, and the top alternatives to consider.
AgencyAnalytics vs Umami: at a glance
What is AgencyAnalytics?
AgencyAnalytics is turning its assistant into scheduled agency staff work, not a chat box.
The release cadence is weekly and heavily weighted toward AgencyAI. Skills landed in early August as named, runnable agency tasks; scheduling followed, letting those requests run on a cadence and post results into the client's conversation. Around them sit portfolio-management improvements — client tags, report share history, advanced metric filtering — and a consolidated Data tab feeding the assistant's context.
What is Umami?
Umami spent late 2025 patching Next.js CVEs, then shipped Boards and Session Replay in v3.1.0.
The window splits sharply. Four of six releases are December 2025 patches across the v2 and v3 lines, all responding to the same Next.js and React security advisories plus Docker build breakage — several shipped within days of each other because the first fix updated Next.js without the affected React versions. Then v3.1.0 in April 2026 delivered custom dashboards as Boards, Session Replay, Web Vitals performance tracking, a redesigned share page, and a large batch of fixes.
AgencyAnalytics vs Umami: editorial side-by-side
AgencyAnalytics
6.3ANALYTICS
AgencyAnalytics is turning its assistant into scheduled agency staff work, not a chat box.
◆ Current state
The release cadence is weekly and heavily weighted toward AgencyAI. Skills landed in early August as named, runnable agency tasks; scheduling followed, letting those requests run on a cadence and post results into the client's conversation. Around them sit portfolio-management improvements — client tags, report share history, advanced metric filtering — and a consolidated Data tab feeding the assistant's context.
◆ Where it's heading
Every recent release either gives AgencyAI more to read or more autonomy in when it runs. The Data tab consolidation, the AI Tracker add-on for AI search visibility, and now scheduling all point the same way: the platform is being positioned to produce the recurring client deliverables an agency would otherwise assign to a junior analyst.
◆ Prediction
Expect scheduled AgencyAI output to gain delivery paths beyond conversation history — into reports or client-facing sends — given the existing report scheduling and share infrastructure.
Umami
0.0ANALYTICS
Umami spent late 2025 patching Next.js CVEs, then shipped Boards and Session Replay in v3.1.0.
◆ Current state
The window splits sharply. Four of six releases are December 2025 patches across the v2 and v3 lines, all responding to the same Next.js and React security advisories plus Docker build breakage — several shipped within days of each other because the first fix updated Next.js without the affected React versions. Then v3.1.0 in April 2026 delivered custom dashboards as Boards, Session Replay, Web Vitals performance tracking, a redesigned share page, and a large batch of fixes.
◆ Where it's heading
The security cluster is a framework dependency showing its cost — an analytics tool inheriting its release schedule from Next.js advisories. v3.1.0 is where product work resumes, and its content is telling: Session Replay and Web Vitals move Umami past pageview counting into behaviour and performance, which is the territory occupied by heavier commercial analytics rather than the lightweight privacy-first tools it grew up alongside.
◆ Prediction
Expect the next releases to build on Boards and Session Replay rather than return to the counting core, since both are new surfaces that arrived with a single release and no follow-up yet.
Alternatives to AgencyAnalytics and Umami
Other Analytics products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either AgencyAnalytics or Umami.
Omni
Omni ships weekly, and almost every week the headline item is an AI feature.
silx
silx settles into maintenance a release after its PySide6 migration
Plotly
Plotly is turning its cloud into a metered compute platform with an enterprise on-ramp.
aniread
aniread stops asking you to know which tracker wrote the file
Rho
Rho's release machinery finally produced a stable build — and it shipped no new product.
See all AgencyAnalytics alternatives → · See all Umami alternatives →
Recent activity from AgencyAnalytics and Umami
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 1d agoAgencyAnalyticsSchedule your AgencyAI prompts
- 6d agoAgencyAnalyticsAdvanced filtering for custom metrics and KPIs
- 6d agoAgencyAnalyticsOrganize your clients your way with tags
- 11d agoAgencyAnalyticsReport Shares View
- 11d agoAgencyAnalyticsSkills in AgencyAI ⚡
- 21d agoAgencyAnalyticsEverything about your client's data, now in one tab
- 4mo agoUmamiv3.1.0: Boards, Session Replay and Web Vitals ⚡
- 8mo agoUmamiv3.0.3: Next.js security patch
- 8mo agoUmamiv2.20.2: Next.js security patch for the v2 line
- 8mo agoUmamiv2.20.1: React version fix and Docker build repairs
- 8mo agoUmamiv2.20.0: Next.js CVE fix for the v2 line
- 8mo agoUmamiv3.0.2: Next.js RSC vulnerability patch and UI fixes
Frequently asked questions
What is the difference between AgencyAnalytics and Umami?
They serve adjacent needs but don't currently overlap on shipped themes. AgencyAnalytics is currently shipping more aggressively (velocity 6.3 vs 0.0), with 1 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is AgencyAnalytics better than Umami?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. AgencyAnalytics is currently shipping more aggressively (velocity 6.3 vs 0.0), with 1 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Analytics products to evaluate alongside.
What are the best alternatives to AgencyAnalytics?
Top AgencyAnalytics alternatives in Analytics are ranked by recent ship velocity. Browse the "AgencyAnalytics alternatives" section above for the current picks, or visit /alternatives/agencyanalytics for the full list with editorial commentary on each.
What are the best alternatives to Umami?
Top Umami alternatives in Analytics are ranked by recent ship velocity. Browse the "Umami alternatives" section above for the current picks, or visit /alternatives/umami for the full list with editorial commentary on each.