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Comparison · Mkt Auto

Kit (formerly ConvertKit) vs Formidable Forms

A side-by-side editorial comparison of Kit (formerly ConvertKit) and Formidable Forms — release velocity, themes, recent moves, and the top alternatives to consider.

Shared themes:mcp

Kit (formerly ConvertKit) vs Formidable Forms: at a glance

FeatureKit (formerly ConvertKit)Formidable Forms
SectorMkt AutoMkt Auto
Velocity score6.35.0
Sparks · 30d00
Top themesemail-marketing, mcp, landing-pages, creator-toolswordpress, form-builder, mcp, security-hardening
Last editorial update2mo ago2d ago
WebsiteVisit →Visit →

What is Kit (formerly ConvertKit)?

Kit handed page-building to an agent, then went back to cleaning up the subscribers list

The Kit MCP crossing from reading a creator's list to building and editing landing pages remains the defining recent release. Since then the work has been ordinary interface repair on the subscriber surface: the Subscribers page was reorganised around search and filtering, and bulk actions became a floating menu that follows the scroll instead of sitting at the top of the list. Creator Network connection requests and custom favicons round out the window.

Read the full Kit (formerly ConvertKit) trajectory →

What is Formidable Forms?

Formidable Forms 7.0.1 makes the builder preview reflect more Pro settings as they change.

Formidable Forms v7.0.1 extends the live builder preview to more Pro settings and warns admins when a hardened [frm-field-value] lookup is blocked. Same-day add-on patches fix REST-submitted signatures and inline calendars on multi-page forms. The week before, v7.0 hardened field-value shortcodes and several add-ons (Views, Coupons, Landing Pages) gained their own MCP tools.

Read the full Formidable Forms trajectory →

Kit (formerly ConvertKit) vs Formidable Forms: editorial side-by-side

Kit (formerly ConvertKit) logo6.3

Kit handed page-building to an agent, then went back to cleaning up the subscribers list

◆ Current state

The Kit MCP crossing from reading a creator's list to building and editing landing pages remains the defining recent release. Since then the work has been ordinary interface repair on the subscriber surface: the Subscribers page was reorganised around search and filtering, and bulk actions became a floating menu that follows the scroll instead of sitting at the top of the list. Creator Network connection requests and custom favicons round out the window.

◆ Where it's heading

The Kit MCP is the axis, and it has already made its jump — from read-and-analyze in May to producing the published artifact in July. What follows is consolidation: the manual surfaces are being tidied so the things an agent can do and the things a creator does by hand sit on comparable footing. Nothing in this window extends the MCP itself, which makes the current period a pause rather than a redirection.

◆ Prediction

Expect the MCP surface to extend to more of the artifacts Kit publishes now that landing pages have proven the pattern. The subscriber-page work reads as a finished cleanup rather than the start of a larger rebuild.

F5.0

Formidable Forms 7.0.1 makes the builder preview reflect more Pro settings as they change.

◆ Current state

Formidable Forms v7.0.1 extends the live builder preview to more Pro settings and warns admins when a hardened [frm-field-value] lookup is blocked. Same-day add-on patches fix REST-submitted signatures and inline calendars on multi-page forms. The week before, v7.0 hardened field-value shortcodes and several add-ons (Views, Coupons, Landing Pages) gained their own MCP tools.

◆ Where it's heading

Formidable is doing two things in parallel: exposing each add-on to AI clients through MCP, one at a time, and tightening data escaping in the core after 7.0. The 7.0.1 warning shows the hardening has user-facing side effects the team is now smoothing over.

◆ Prediction

Expect more add-ons to gain MCP management and further 7.0.x patches around blocked lookups.

Alternatives to Kit (formerly ConvertKit) and Formidable Forms

Other Mkt Auto products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Kit (formerly ConvertKit) or Formidable Forms.

See all Kit (formerly ConvertKit) alternatives → · See all Formidable Forms alternatives →

Recent activity from Kit (formerly ConvertKit) and Formidable Forms

Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.

  1. 8d agoFormidable FormsDatepicker Options v3.1.2
  2. 8d agoFormidable FormsFormidable Forms v7.0.1
  3. 8d agoFormidable FormsDigital Signature Forms v3.2.1
  4. 14d agoFormidable FormsLanding Pages v1.0.04
  5. 15d agoFormidable FormsFormidable Forms v7.0
  6. 15d agoFormidable FormsVisual Views v5.13
  7. 2mo agoKit (formerly ConvertKit)Subscribers page: New navigation and search
  8. 2mo agoKit (formerly ConvertKit)Subscriber bulk actions, always in reach
  9. 3mo agoKit (formerly ConvertKit)Build and edit landing pages with the Kit MCP ⚡
  10. 3mo agoKit (formerly ConvertKit)Request to connect with other creators in the Creator Network
  11. 3mo agoKit (formerly ConvertKit)Your favicon, your brand
  12. 4mo agoKit (formerly ConvertKit)Try the new Kit navigation

Frequently asked questions

What is the difference between Kit (formerly ConvertKit) and Formidable Forms?

Both compete on the same themes — mcp — within Mkt Auto. Kit (formerly ConvertKit) is currently shipping more aggressively (velocity 6.3 vs 5.0), with 0 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.

Is Kit (formerly ConvertKit) better than Formidable Forms?

Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Kit (formerly ConvertKit) is currently shipping more aggressively (velocity 6.3 vs 5.0), with 0 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Mkt Auto products to evaluate alongside.

What are the best alternatives to Kit (formerly ConvertKit)?

Top Kit (formerly ConvertKit) alternatives in Mkt Auto are ranked by recent ship velocity. Browse the "Kit (formerly ConvertKit) alternatives" section above for the current picks, or visit /alternatives/convertkit for the full list with editorial commentary on each.

What are the best alternatives to Formidable Forms?

Top Formidable Forms alternatives in Mkt Auto are ranked by recent ship velocity. Browse the "Formidable Forms alternatives" section above for the current picks, or visit /alternatives/formidable-forms for the full list with editorial commentary on each.