H
Heymarket
COMMS
Velocity5.0
Business text messaging for teams with shared inbox and automation
Heymarket's feed has gone all-in on SEO explainers, with product news nowhere in the recent window.
business-messagingrcsconversational-aishared-inboxcontent-marketing
◆Current state
The last several weeks are definitional content: what conversational AI is, RCS versus SMS, what a shared inbox does. The most recent real product post in view is Escalations, and before that an RCS campaign walkthrough built on Twilio. Business messaging, a shared team inbox, and AI agents remain the three pillars the content keeps circling.
◆Where it's heading
The publishing mix has shifted away from release notes toward top-of-funnel search content, which makes the feed a poor proxy for shipping velocity. What product signal exists points at AI agents handling routine customer messaging and RCS as the richer channel Heymarket is betting on over plain SMS.
◆Prediction
The repeated RCS and conversational-AI framing suggests the next real release lands in one of those two areas, but the current entries do not support a more specific call.
◆Recent moves
- 7d ago
Conversational AI for customer service: How it works, benefits & use cases
A definitional explainer on conversational AI for support teams. Search content, not a release.
View source ↗ - 7d ago
What is RCS vs. SMS messaging for business?
RCS versus SMS comparison piece. Sets up the channel Heymarket is pushing, but ships nothing.
View source ↗ - 7d ago
Shared inbox: What is a shared mailbox for teams?
Shared-inbox explainer aimed at search traffic. Describes an existing product pillar in generic terms.
View source ↗ - 11d ago
What is conversational AI for business? Definition and how it works
A second conversational-AI definition post published within days of the first. Content duplication rather than product news.
View source ↗ - 1mo ago
Create high-impact RCS marketing campaigns in Heymarket using Twilio
A walkthrough for running RCS campaigns through the existing Twilio integration. Usage guidance for shipped functionality.
View source ↗ - 2mo ago
How to choose an AI solution for healthcare operations
Vertical-specific buying advice for healthcare operations. Sales content.
View source ↗