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Metricool

MARKETING
Velocity5.0

Social media analytics, scheduling, and reporting platform.

metricool.com ↗

One real Metricool update this period sits buried in a stream of marketing blog posts

social-media-managementanalyticsreportinglinkedincontent-marketing
◆Current state
The tracked feed is dominated by Metricool's marketing blog, growth-tool roundups, trend pieces, and tutorials, with a single genuine product update in the mix. That update extends Metricool Studio and Campaign Dashboards and, notably, adds full post-and-interaction data for LinkedIn personal profiles, not only the posts published through Metricool.
◆Where it's heading
On the product side, Metricool is deepening analytics coverage, pulling in native platform data (all of a LinkedIn profile's posts) rather than only first-party published content, and building out reporting through Studio and Campaign Dashboards. The blog cadence signals heavy content-marketing investment but reveals little about the product itself.
◆Prediction
Expect analytics coverage to keep broadening toward more networks' native post data and further Campaign Dashboard reporting; the blog-heavy feed means product signal will stay sparse.

◆Recent moves

  1. 10h ago

    45 AI Prompts for Social Media: Unlocking Creativity and Efficiency in 2026

    View source ↗
  2. 1d ago

    5 Free Social Media Growth Tools

    A marketing blog listicle on free growth tools, not a product change. Typical of the content cadence that dominates this feed.

    View source ↗
  3. 1d ago

    Campaign Dashboards refined; LinkedIn profile-wide analytics added

    The one genuine product move this period: Metricool Studio and Campaign Dashboards gain refinements, and LinkedIn personal-profile analytics now cover all of a profile's posts and interactions, not just those published through Metricool. A real expansion of native analytics coverage.

    View source ↗
  4. 1d ago

    What is Instagram Engagement and How to Improve It?

    An Instagram engagement explainer aimed at marketers, not a product change. Part of the blog stream, not the changelog.

    View source ↗
  5. 1d ago

    What’s Trending on Pinterest? Current Trends for Summer 2026

    A Pinterest trends piece for summer 2026, marketing content rather than a product update.

    View source ↗
  6. 1d ago

    Metricool Tutorial: How to Use Metricool from Setup to Reports

    A how-to tutorial walking through Metricool's plan-publish-measure-report loop. Onboarding content, not a shipped change.

    View source ↗