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Sendcloud

E-COMM
Velocity5.0

Shipping and fulfillment platform for ecommerce merchants — carrier integrations, labels, and tracking.

Sendcloud is rebuilding the post-purchase page into modules while it grinds out carrier coverage

post-purchasetracking-pagecarrier-coveragereturnscheckout-rates
Current state
Two workstreams run side by side. The tracking page is being rebuilt as a composable surface — switchable modules with per-module styling and live preview, a new Actions block linking shoppers to returns, carrier tracking and support, and a Live Line delivery status that becomes the default for new merchants. In parallel, carrier coverage keeps widening: PostNord Nordic returns including QR code returns, GLS Pick&Ship and Pick&Return across Europe, Colissimo returns from French Overseas Territories, and delivery notes for DPD France and Geodis.
Where it's heading
The tracking page work is the more consequential of the two — moving from fixed themes to modules turns a branded status page into a configurable post-purchase hub, and the Actions module is the tell, since it routes shoppers to returns and support rather than just showing parcel state. On the merchant-facing side the pattern is removing manual lookup: automatic carrier rate fetching fills Checkout price tables that were previously copied by hand, and a 'Most popular' badge picks the default shipping option per route from usage data. Carrier expansion continues to be gated by contract type, which limits how much of it reaches any one merchant.
Prediction
Expect more tracking page modules now that the framework is in place, and rate fetching to extend past single-contract transactional rates to the zonal and live-rate cases explicitly excluded today. The carrier additions give no clear signal on which network comes next.

Recent moves

  1. 4d ago

    PostNord Returns now available for more Nordic routes

    PostNord Returns extends from Europe into Denmark, Finland, Norway and Sweden, with QR code returns between the four Nordic countries. Real coverage for merchants shipping into the region, though limited to local PostNord contracts rather than international ones.

    View source ↗
  2. 5d ago

    Delivery notes for Geodis and DPD France, expanded GLS Pick&Ship Coverage, and more return options with GLS and Colissimo in France

    A carrier batch: printed delivery notes for DPD France and digital ones for Geodis, GLS Pick&Return into France from more of Europe, Colissimo returns from French Overseas Territories, and GLS Pick&Ship across all supported countries. Most of it lands on the French and GLS footprint, and most requires the merchant's own contract.

    View source ↗
  3. 7d ago

    Customize your tracking page with switchable modules

    The tracking page moves from fixed layouts to modules that can be toggled and styled individually with live preview, and a new Actions module links out to the return portal, the carrier's own tracking page and merchant support. This is the structural change the Live Line status and the rest of the tracking work were heading toward.

    View source ↗
  4. 7d ago

    Fetch carrier rates automatically in your Checkout configuration

    Checkout delivery methods can pull Sendcloud transactional rates for every weight bracket on a route with one button instead of manual lookup and copying. It only covers single-contract transactional pricing today — zonal and live-rate carriers are still hand-entered.

    View source ↗
  5. 7d ago

    Checkout highlights the most popular shipping option per route

    The most-used shipping option per route gets a 'Most popular' badge and is auto-selected in the configuration wizard, replacing first-in-list as the default. A small usage-data feedback loop applied to a setup step where the options look interchangeable.

    View source ↗
  6. 7d ago

    Choose the new Live Line delivery status on your tracking page

    Live Line joins the tracking page as a third delivery status style, showing a timeline with real-time progress and an estimated delivery, and becomes the default for new merchants. Existing merchants keep their current choice, so the visual reset rolls out by cohort rather than all at once.

    View source ↗