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Threema

COMMS
Velocity5.0

Swiss end-to-end encrypted messenger emphasizing anonymity — no phone number or email required.

threema.ch ↗

Threema's feed is privacy positioning, and this week it had to explain an outage

secure-messagingprivacythreema-workblog-feedavailabilityanonymity
◆Current state
The feed carries essays far more often than releases. The newest entry is an incident post explaining a series of DDoS attacks that made the service partly unavailable across a Tuesday evening and Wednesday morning, plus the measures taken since. Around it sit position pieces — declining WhatsApp interoperability under the DMA, arguing anonymity belongs in system architecture — with one genuine Threema Work feature, easier tag management in the Management Cockpit.
◆Where it's heading
Threema is competing on stance rather than feature velocity: most posts argue why its architecture is the right one, not what changed in the app. The DDoS post fits that pattern in a different register — availability is the one axis where an architecture argument is settled by operations rather than by essay. Actual product news continues to surface mainly on the Threema Work admin side.
◆Prediction
Expect the next posts to return to privacy positioning, with any concrete shipping news most likely being another Management Cockpit administration feature. Whether the DDoS mitigations hold is not something the entries let you judge yet.

◆Recent moves

  1. 5d ago

    DDoS Attacks on Threema

    An incident post explaining a series of DDoS attacks that left the service partly unavailable over roughly a day, and the mitigations put in place. Operational disclosure rather than a product change, though it is the first entry in this window about the service rather than about Threema's philosophy.

  2. 28d ago

    Messenger Interoperability: Well-Intended, but Bad for Data Privacy

    A positioning post, not a release: Threema explains why it will not implement WhatsApp interoperability despite the DMA opening the door. It states a decision, but nothing in the product changes as a result.

  3. 1mo ago

    Easier Tag Management in the Management Cockpit

    A real Threema Work feature: easier tag management in the Management Cockpit for organizing groups and distribution lists. The one concrete shipping item in the window, and consistent with admin tooling being where product work actually lands.

  4. 1mo ago

    World Emoji Day: Our Emoji Pet Peeves

    A light World Emoji Day blog post about emoji pet peeves. No product content.

  5. 1mo ago

    What We’re Working On

    A roadmap-teaser post outlining what the team is working on, without shipping anything concrete. Sets expectations rather than reporting a change.

  6. 1mo ago

    Anonymity at the System Level – The Ultimate Privacy Protection

    A thought-leadership essay arguing anonymity must be built into system architecture, not bolted on via usernames. Positioning against competitors adding username support, with no accompanying release.