Twenty
Twenty 2.52 lets apps run their own account-connection flows and adds inbox sharing.
A side-by-side editorial comparison of BigContacts and Close CRM — release velocity, themes, recent moves, and the top alternatives to consider.
A CRM whose public feed is entirely email-marketing education, not product news.
BIGContacts publishes under a feed titled CRM Software Product News, but nothing in the last ten posts is product news. The content is first-person email-marketing instruction — welcome series, confirmation emails, lifecycle stages — interleaved with ranked software listicles that cover email automation tools and CRMs generally. No release, version or shipped capability appears anywhere in the window.
Close takes Chloe Chat out of beta for every customer, a month after OIDC SSO.
Close is shipping on three tracks. Its assistant Chloe is now generally available as Chloe Chat, answering pipeline questions, preparing a rep's day, analyzing data and taking actions from any page. Voice agents run on the rebuilt telephony layer with skills like Schedule Meeting, and the October 13 release added a central Security page with OIDC single sign-on alongside update-only Workflow triggers.
BIGContacts publishes under a feed titled CRM Software Product News, but nothing in the last ten posts is product news. The content is first-person email-marketing instruction — welcome series, confirmation emails, lifecycle stages — interleaved with ranked software listicles that cover email automation tools and CRMs generally. No release, version or shipped capability appears anywhere in the window.
The strategy is top-of-funnel search capture aimed at small businesses who have not yet adopted a CRM, with the product mentioned as an option inside broader category roundups rather than as the subject. The email-marketing emphasis suggests BIGContacts is competing for the buyer who arrives looking for automation and follow-up rather than contact management. Because this is the public feed, the actual product roadmap is not observable here.
Expect more ranked listicles and email-marketing how-tos on the same weekly rhythm. Product changes will stay invisible on this channel unless a separate release feed appears.
Close is shipping on three tracks. Its assistant Chloe is now generally available as Chloe Chat, answering pipeline questions, preparing a rep's day, analyzing data and taking actions from any page. Voice agents run on the rebuilt telephony layer with skills like Schedule Meeting, and the October 13 release added a central Security page with OIDC single sign-on alongside update-only Workflow triggers.
Chloe has moved from a beta chat to the default way into the app: a command-palette fallback in September, notification threads, and now GA for all accounts. Paired with voice agents that act on phone numbers and Workflows that react to record updates, Close is building a CRM where assistants and automation do more of the work, with SSO and a security page arriving as the governance layer that buyers ask for.
Expect Chloe to gain more write actions and to connect with Workflows or voice-agent skills now that it is GA; the truncated entry doesn't list which actions it can take today.
Other CRM products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either BigContacts or Close CRM.
Twenty 2.52 lets apps run their own account-connection flows and adds inbox sharing.
Twenty 2.53 lets apps lock field permission actions, a day after role-aware relation pickers.
IntegCRM keeps building out invoicing, bookings, forms and email for service businesses.
folk ships a French interface weeks after moving its data storage to Europe.
GroupOffice patches its current 26.0 line and the older 25.0 line on the same afternoon.
Corteza 2026.9.0 goes final after a week of single-fix candidates.
See all BigContacts alternatives → · See all Close CRM alternatives →
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
They serve adjacent needs but don't currently overlap on shipped themes. BigContacts and Close CRM are shipping at a similar cadence (velocity 5.0 vs 5.0, both within Sparkpulse's "active" band). See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. BigContacts and Close CRM are shipping at a similar cadence (velocity 5.0 vs 5.0, both within Sparkpulse's "active" band). For your specific use case, the alternatives sections above list other CRM products to evaluate alongside.
Top BigContacts alternatives in CRM are ranked by recent ship velocity. Browse the "BigContacts alternatives" section above for the current picks, or visit /alternatives/bigcontacts for the full list with editorial commentary on each.
Top Close CRM alternatives in CRM are ranked by recent ship velocity. Browse the "Close CRM alternatives" section above for the current picks, or visit /alternatives/close-crm for the full list with editorial commentary on each.