Twenty
Twenty 2.52 lets apps run their own account-connection flows and adds inbox sharing.
Comparison · CRM
Close CRM vs Less Annoying CRM
A side-by-side editorial comparison of Close CRM and Less Annoying CRM — release velocity, themes, recent moves, and the top alternatives to consider.
Close CRM vs Less Annoying CRM: at a glance
| Feature | Close CRM | Less Annoying CRM |
|---|---|---|
| Sector | CRM | CRM |
| Velocity score | 5.0 | 0.0 |
| Sparks · 30d | 0 | 0 |
| Top themes | ai assistant, voice agents, workflow automation, security | small-business-crm, workflow-automation, incremental-shipping, forms |
| Last editorial update | 8d ago | 5mo ago |
| Website | Visit → | — |
What is Close CRM?
Close takes Chloe Chat out of beta for every customer, a month after OIDC SSO.
Close is shipping on three tracks. Its assistant Chloe is now generally available as Chloe Chat, answering pipeline questions, preparing a rep's day, analyzing data and taking actions from any page. Voice agents run on the rebuilt telephony layer with skills like Schedule Meeting, and the October 13 release added a central Security page with OIDC single sign-on alongside update-only Workflow triggers.
What is Less Annoying CRM?
Less Annoying CRM keeps shipping the small stuff users have asked for, and one big workflow piece.
LACRM is in steady customer-driven iteration mode — task customization, rich text fields, undo on destructive actions, twelve small requested features in a single release. The standout from the past six months is automations, which finally gives the product a workflow primitive comparable to higher-end CRMs without abandoning its simplicity-first positioning.
Close CRM vs Less Annoying CRM: editorial side-by-side
Close CRM
5.0CRM
Close takes Chloe Chat out of beta for every customer, a month after OIDC SSO.
◆ Current state
Close is shipping on three tracks. Its assistant Chloe is now generally available as Chloe Chat, answering pipeline questions, preparing a rep's day, analyzing data and taking actions from any page. Voice agents run on the rebuilt telephony layer with skills like Schedule Meeting, and the October 13 release added a central Security page with OIDC single sign-on alongside update-only Workflow triggers.
◆ Where it's heading
Chloe has moved from a beta chat to the default way into the app: a command-palette fallback in September, notification threads, and now GA for all accounts. Paired with voice agents that act on phone numbers and Workflows that react to record updates, Close is building a CRM where assistants and automation do more of the work, with SSO and a security page arriving as the governance layer that buyers ask for.
◆ Prediction
Expect Chloe to gain more write actions and to connect with Workflows or voice-agent skills now that it is GA; the truncated entry doesn't list which actions it can take today.
Less Annoying CRM keeps shipping the small stuff users have asked for, and one big workflow piece.
◆ Current state
LACRM is in steady customer-driven iteration mode — task customization, rich text fields, undo on destructive actions, twelve small requested features in a single release. The standout from the past six months is automations, which finally gives the product a workflow primitive comparable to higher-end CRMs without abandoning its simplicity-first positioning.
◆ Where it's heading
The product is broadening from contact management into light workflow tooling — automations, update forms, deeper Zapier hooks — while continuing to invest in the unglamorous quality-of-life work (relative date filters, undo merge, group search). It is positioning against feature-rich competitors by being the CRM that respects the user's time, not by matching feature surface area.
◆ Prediction
Expect automations to grow more triggers and conditions over the next quarter, especially around forms and pipeline movement, since the foundation just landed and Zapier integration coverage is being filled in. The next user-visible bet is likely a reporting or dashboard improvement, since visibility hasn't moved while the workflow surface has.
Alternatives to Close CRM and Less Annoying CRM
Other CRM products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Close CRM or Less Annoying CRM.
Twenty
Twenty 2.53 lets apps lock field permission actions, a day after role-aware relation pickers.
IntegCRM
IntegCRM keeps building out invoicing, bookings, forms and email for service businesses.
Folk
folk ships a French interface weeks after moving its data storage to Europe.
GroupOffice
GroupOffice patches its current 26.0 line and the older 25.0 line on the same afternoon.
Corteza
Corteza 2026.9.0 goes final after a week of single-fix candidates.
See all Close CRM alternatives → · See all Less Annoying CRM alternatives →
Recent activity from Close CRM and Less Annoying CRM
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 9d agoClose CRMChloe Chat is out of beta for all Close customers
- 16d agoClose CRMClose adds a central Security page and OIDC single sign-on
- 17d agoClose CRMTrigger Workflows on updated events
- 23d agoClose CRMVoice agents get a single Schedule Meeting skill
- 23d agoClose CRMTemplate Creation from Email/SMS
- 1mo agoClose CRMAsk Chloe a question from the command palette
- 6mo agoLess Annoying CRMWorkspace task customization: see future tasks and other users' tasks on the workspace
- 6mo agoLess Annoying CRMRich Text for Text Area Fields
- 7mo agoLess Annoying CRMUndo Merge Button
- 8mo agoLess Annoying CRMTwelve user-requested CRM features shipped in one release
- 9mo agoLess Annoying CRMImproved date filtering
- 9mo agoLess Annoying CRMNew option to delete the contacts associated with a company record
Frequently asked questions
What is the difference between Close CRM and Less Annoying CRM?
They serve adjacent needs but don't currently overlap on shipped themes. Close CRM is currently shipping more aggressively (velocity 5.0 vs 0.0), with 0 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is Close CRM better than Less Annoying CRM?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Close CRM is currently shipping more aggressively (velocity 5.0 vs 0.0), with 0 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other CRM products to evaluate alongside.
What are the best alternatives to Close CRM?
Top Close CRM alternatives in CRM are ranked by recent ship velocity. Browse the "Close CRM alternatives" section above for the current picks, or visit /alternatives/close-crm for the full list with editorial commentary on each.
What are the best alternatives to Less Annoying CRM?
Top Less Annoying CRM alternatives in CRM are ranked by recent ship velocity. Browse the "Less Annoying CRM alternatives" section above for the current picks, or visit /alternatives/less-annoying-crm for the full list with editorial commentary on each.